Ongoing Support for Consistent Event Programs

At Sway, we understand that every event is unique, and so are your planning needs. Our Fractional Event Management services offer flexible solutions tailored to fit your specific requirements, ensuring every event is executed and conforms to your brand and goals while saving you the time of a full time hire.

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What is Fractional Event Management?

Fractional Event Management is a novel flexible, cost-effective solution that Sway created for organizations that need ongoing expert event planning and execution without the commitment of a full-time, in-house team.

Instead of hiring an internal event staff, businesses across the country partner with Sway on a recurring basis to handle event strategy, logistics, and execution; creating a cohesive brand strategy across all events.

With Fractional Event Management, Sway embeds itself as an extension of your team:

  • Scalable Support: Whether you need one event per quarter or a full annual event strategy, we adjust to your needs.

  • Cost Savings: Avoid the overhead of full-time event staff while maintaining high-quality, professional event execution.

  • End-to-End Event Execution: From corporate retreats and product launches to networking events and conferences, we handle planning, logistics, vendor coordination, and on-site management.

This model allows organizations to stay agile, focus on their core business, and host world-class events—without the hassle of managing everything in-house.

Large audience seated in a theater, watching a presentation.

Tailored Event Management Solutions for Every Need

Whether you need occasional event support, a dedicated partner for ongoing planning, or a fully embedded event strategist, Sway offers flexible Fractional Event Management solutions to fit your organization’s needs.

  • Essentials: On-Demand Event Support
    For teams that need an extra set of hands to keep things running smoothly. We assist with vendor sourcing, timeline development, and logistical planning, ensuring your events stay on track while you maintain control.

  • Elevate: Comprehensive Event Coordination
    A collaborative approach for businesses that want ongoing event execution without the overhead of an in-house team. We handle vendor coordination, attendee management, on-site execution, and strategic planning to bring your vision to life.

  • Evolve: Fully Embedded Event LeadershipFor organizations seeking long-term, strategic event management, our team integrates seamlessly with yours, developing and executing a full event calendar, managing budgets, and ensuring ROI-driven outcomes. This hands-off approach allows your team to focus on higher-priority initiatives while we handle everything event-related.

Group of people at an outdoor gathering with string lights and festive atmosphere.

Why Choose Sway for Fractional Event Management?

  • End-to-End Event Expertise: Our team delivers seamless execution, handling everything from strategy and logistics to production and attendee experience. We ensure your events are high-impact, high-quality, and stress-free.

  • Integrated, Scalable Support: Whether you need one-time assistance or a dedicated long-term partner, Sway adapts to your needs. Our fractional event management model allows businesses to scale their event programming without adding full-time staff.

  • Streamlined Planning, Maximum Efficiency: With one trusted partner managing every aspect—venue sourcing, vendor coordination, budget oversight, and more—you save valuable time while achieving exceptional, on-brand events that drive results.

    Let Sway take your events to the next level—so you can focus on what matters most.

Audience sitting on floor pillows watching a performer on stage with vibrant jungle-themed background and large screen display in a dimly lit venue.

Let’s make all of your events unforgettable.

hello@trysway.co
(650) 713-2974